Privacy Policy for Austin Institute of Dental Medicine
Last Updated: September 1, 2026
AIDM is committed to protecting your privacy and safeguarding your personal data. This Privacy Policy explains how we collect, use, store, and protect personal information collected through our website and forms, and how we comply with the General Data Protection Regulation (GDPR).
This Privacy Policy covers our website — it does not cover the protected health information (PHI) we hold as your dental care provider. That is addressed separately in our Notice of Privacy Practices, required under HIPAA. See “This Policy and Our Notice of Privacy Practices” below for how the two relate.
1. Personal Data We Collect
We may collect and process the following personal data when you interact with our website or submit a form:
• Name
• Email address
• Phone number
• Organization or professional affiliation
• Information you voluntarily submit through forms
• IP address and basic technical data (browser, device type)
• Cookies and similar tracking technologies
2. How We Use Your Personal Data
We process your personal data for the following purposes:
• To respond to inquiries and communications
• To process registrations or requests
• To provide information or services you request
• To improve our website and user experience
• To comply with legal and regulatory obligations
• To send marketing communications about AIDM’s services, such as appointment reminders, offers, and updates
We may use the contact information you provide to send you marketing communications about AIDM’s services. Every marketing email includes an unsubscribe link, and you may opt out at any time by using that link or by contacting us at privacy@aidm.org. Opting out of marketing communications does not affect appointment-related or account communications we are otherwise required to send you.
3. Legal Basis for Processing (GDPR)
Under the GDPR, we rely on the following lawful bases for processing personal data:
• Your consent, when you explicitly agree via a form checkbox
• Legitimate interests, such as maintaining and improving our website
• Contractual necessity, when processing is required to fulfill a request you make
• Legal obligation, where required by law
4. Cookies and Tracking
Our website may use cookies or similar technologies to enhance functionality and analyze site usage. You may control cookies through your browser settings. Disabling cookies may affect website functionality.
5. Analytics, Advertising & Third-Party Tools
We use the following third-party tools to understand how visitors use our website and to reach prospective patients online:
Google Analytics — collects information about how visitors use our website (pages viewed, time on site, general location, device type) so we can improve the site. To opt out, install the Google Analytics Opt-out Browser Add-on.
Google Ads — we use Google Ads, including remarketing, to show relevant ads to people who have visited our website. You can control the ads you see, or opt out of ad personalization entirely, at Google Ad Settings. You can also opt out of interest-based advertising broadly through the Digital Advertising Alliance’s opt-out page.
These tools may place cookies or use similar tracking technologies on your device; see Section 4 above on how to control cookies generally.
6. Sharing of Personal Data
We do not sell or rent your personal data. We may share personal data with:
• Analytics and advertising providers who help us understand site usage and reach patients online, including Google Analytics and Google Ads (see Section 5)
• Other service providers who assist in operating our website, forms, or communications
• Legal or regulatory authorities when required by law
All third parties are required to process personal data securely and in compliance with applicable data protection laws.
7. Data Retention
We retain personal data only for as long as necessary to fulfill the purposes described in this policy or to comply with legal requirements.
8. Third-Party Links
Our website may contain links to external websites. We are not responsible for the privacy practices or content of those third-party sites.
9. This Policy and Our Notice of Privacy Practices
This Privacy Policy covers information collected through AIDM’s public website — such as when you browse our site, fill out a contact form, or request information — that is not protected health information (PHI).
If you are a patient, or considering becoming one, the way we use and disclose your dental and medical records is governed separately by our Notice of Privacy Practices, as required under HIPAA. Please do not submit sensitive health information through a general website contact form unless AIDM specifically directs you to a secure method.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date.
11. Contact Information
If you have any questions about this Privacy Policy or how we handle personal data, please contact:
Austin Institute of Dental Medicine
Email: privacy@aidm.org
Phone: (737) 434-2436
Address: 1401 Philomena St., Austin, TX 78723
